Introduction
Many shady companies offer SEO services to help small businesses get their websites ranking higher in search engines. Unfortunately, these companies often use deceptive tactics such as hidden links, invisible text and doorway pages to accomplish their goals. While some of these methods may increase traffic in the short term, such fraudulent practices can end up causing more harm than good in the long run, as reviewed by RNF Technologies’ co-founder, Faisal Abidi. This is because Google penalizes sites that engage in unethical SEO practices, which could result in a permanent ban or drop off from search results altogether.
In this guest post, Faisal Abidi discusses the common SEO and online marketing scams that businesses may fall prey to.
Search engine optimization scams are a common problem for businesses and individuals who try to do their own SEO. The most common scam is when a company claims that it can get your site ranked number 1 on Google or any other search engine. These companies often charge hundreds of dollars per month, and in some cases, they require you to sign up with them for 5 years! These companies also claim that they can get your site banned from Google if you don’t pay them, which is entirely ridiculous.
The reality is that there are no guarantees when it comes to SEO, and many of these companies simply sell you on a dream that will never come true. If you decide to hire an SEO company, make sure it has experience with local businesses before signing anything!
If your business falls victim to one of these SEO scammers, two things will happen:
- Your site will be banned from Google’s index, which means no one will be able to find you online (and all the money spent on advertising will go straight down the drain).
- Identity theft is another risk if someone gets access to your credit card information through one of these sites (or other similar sites).
Today, many companies offer SEO services to help small businesses rank their websites higher in search engines, points out Faisal Abidi
As a consumer, you want to make sure that you are working with an honest company. If you suspect that a company is engaging in shady business practices, there are several ways to check for yourself. For example, hidden links and invisible text use the same basic trick: the link is there but it’s not visible on the page when viewed by visitors. This makes it easier for search engines to detect spam because they don’t know whether or not there’s actually content behind these links unless they click through them halkalı escort first.
To detect these red flags, RNF Technologies’ Faisal Abidi reviews and recommends that you simply open up your browser’s developer tools (for Chrome users, this means going into Developer -> Console) and look at all of the HTML code used on each page of your site after clicking through from one of these pages – if there are any strange URLs then chances are good that something fishy might be going on!
You can also check things like doorway pages—which usually contain very little real content but instead only serve as portals for other “spammy” sites, suggests Faisal Abidi—by looking closely at things like anchor text used in links within those pages; if most of them point towards one particular domain name then chances are good something isn’t good. The best way to protect against doorway pages is by using a sitemap.
This allows search engines to crawl your site more efficiently and find all of the important content that you want them to index; without one they might miss an entire section of your site that would otherwise be eligible for ranking! You can find out how to create one here.
These scammy SEO practices are not only unethical but also illegal according to federal laws such as The CAN-SPAM Act of 2003.
According to the CAN-SPAM Act of 2003, it is illegal to send spam e-mails that contain deceptive subject lines or fraudulent offers. This law was enacted because scammers have been sending out unsolicited emails with deceptive subject lines so that people think they’re getting an important message and click on the links within them. Once you click on these links, they’ll take you to a website where they can collect your personal information and also charge you for signing up for services that don’t even exist!
There’s nothing wrong with clicking on legitimate links in email messages; however, if something seems too good to be true or sounds fishy, it probably is! If something looks like spam, chances are it actually is spam – which means stay away from those sites at all costs!
Many times you may unknowingly give them access to your credit card information, which can lead to identity theft and fraud charges. They’ll then use it later on with other sites, so don’t be fooled – it’s better to be safe than sorry!
If someone were to ask you for your credit card information, would you immediately hand them over? Of course not! You’d be wary of giving out that kind of sensitive data. Unfortunately, many people don’t realize this is just as true regarding SEO scams and fraud.
As pointed out by Faisal Abidi, frauds usually have one thing in common: they’re trying to take advantage of you. They’ll try to convince you that they can provide the same kind of services that reputable companies do, but at a much lower price point. This is simply not true – if you want quality work done, then you need to pay for it. Better returns will ultimately follow.
Conclusion
If you’re looking to get your site ranked higher in search engines, be sure that the company you choose is trustworthy. Faisal Abidi recommends doing research on their reputation before signing any contracts or giving them access to your credit card information! You should also be aware of the fact that there are many different types of SEO scams. Some are straight-up scams and others are more subtle, so always do your homework before entering into any business deals!
